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Tuesday, September 14, 2010

What Music Means to Us...

We had our presentations where we were able to listen to people's choices about their music and what music means to them. It was interesting to see where people's choices came from and the pleasures they associate with their music.

Most people listen to music on their own or with groups of friends and they consume the music in a variety of ways; ipod, internet, television, mobile phones.
The most common pleasures associated with music is emotion and there was a definate pattern in the choices of music; school trips, childhood memories, television, films, etc.

This exercise was relevant to our project because we were able to see how different music tastes are influenced and how music is usually consumed. It'll be really useful to use this information when deciding on our target audience.

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